Timely, reliable, quality data plays a critical role in effective policy formulation and innovation to develop a more inclusive financial sector that caters for the needs of different population.  The majority of AFI member institutions conduct regular national financial inclusion demand-side surveys globally, every three to five years. These surveys are key measurement tools to assess the level of access, usage, quality and impact of formal and informal financial services. They also identify the main drivers and barriers to the access and usage of these financial services. The surveys also allow countries measure and set up national or even regional financial inclusion baseline indicators and track specific progress related to policy implementation, demographic dynamics and technological changes.

Kenya’s 2024 FinAccess Household Survey is the seventh round of such surveys since the 2006 baseline Survey. Kenya initiated these Surveys to enhance financial inclusion measurement and provide reliable data to various stakeholders, improve understanding of the financial inclusion landscape and track financial inclusion dynamics over time. The 2024 survey captures household level data on all the dimensions of financial inclusion across the entire country targeting 30,600 households. It also includes topical areas such as sustainable finance (green finance), gender and youth, persons with disabilities, and small farms. It also includes improved measurement of financial literacy and financial health index. These new sections, coupled with continuous tracking of time series variables along the Access, Usage, Quality and Impact dimensions, provide rich information for a wide range of stakeholders to inform policy, support innovations, and enhance research work in Kenya and beyond.

The 2024 Survey was managed by the Central Bank of Kenya (CBK) in collaboration with the Kenya National Bureau of Statistics (KNBS) and Financial Sector Deepening Trust (FSD Kenya). Other key stakeholders involved through both technical and financial support are Alliance for Financial Inclusion (AFI), domestic financial sector regulators in Kenya, Kenya Deposit Insurance Corporation (KDIC), UN Women Kenya Country Office, Equity Bank, Safaricom Limited, Kenya Mortgage Refinance Corporation (KMRC) and International Fund for Agricultural Development (IFAD).

Given the extensive experience of CBK and other partners in designing and executing large, household level, demand-side surveys, this webinar would provide an opportunity to disseminate key insights from the survey, share its approach and methodology, including analytical framework, survey tools and data collection techniques and discuss how a wider dissemination of these surveys have been impactful to different stakeholders.